Innovative Kids Ink project shortlisted for 2 UK Packaging Awards

Kids Ink has been shortlisted for two awards at the UK Packaging Awards

AN innovative project which Sirane is part of has been shortlisted for ‘Innovation of the year’ and ‘Flexible plastic pack of the year’ at the 2018 UK Packaging Awards.

Kids Ink™ is a web to print platform that allows children to design a completely unique personalised lunch bag, with the purpose to educate children in being environmentally friendly, but in a fun, creative and interactive way.

The project has brought together the expertise of three UK-based companies - Ultimate Digital, B&G Products (acquired by the Sirane Group earlier this year) and Addmaster (makers of Biomaster) - to produce these eye-catching bags that kids have described as “cool”, “amazing” and “extravagant”.

Chris Tonge Executive Director of Ultimate Group said that “Kids Ink™ is unique because it is a really easy to use on line drawing tool which our Smartflow system turns into print ready digital artwork.

“Kids Ink™ is a world first as every other personalised campaign has used part of the design as a template but our platform enables the whole design to be totally unique to each child. The Kids Ink™ platform can also be used on every other pack formats as well, for example cartons and bottles”

B&G Products convert the digitally printed film and attach the handles to produce unique kid’s lunch bags. The bags are lined with in-built Biomaster anti-microbial protection which inhibits the growth of harmful bacteria to grow on surfaces. This means that the lunch bags can be reused time and time again.

Simon Balderson, Sirane MD, said: “Kids Ink™ is something a bit different. The children that will take part in this project are generation that’s going to inherit the environmental problems caused by lack of recycling etc.

“Anything that we can do now to help educate them on the issues has to be good.”

Kid’s Ink™ is expected to take the new school year by storm giving schools a tool to produce fun and interactive lessons.

UK PACKAGING AWARDS: Earthpouch shortlisted for resource efficient pack of the year

Sirane's Earthpouch is a finalist at the UK Packaging Awards

SIRANE’S Earthpouch has been shortlisted for a prize at the UK Packaging Awards, with the winners being announced at a ceremony in London in October.

The Earthpouch – a plastic-free packaging pouch which is both recyclable and compostable – is one of 10 finalists for the Resource Efficient Pack of the Year.

Winners will be announced on October 30th at the Grosvenor House Hotel on Park Lane, at an awards ceremony organised by Packaging News.

Simon Balderson, Sirane MD, said: “The Earthpouch is a fabulous product, and it’s great that the judges at the UK Packaging Awards have recognised this.

“Sirane’s constantly innovating, and the environment is at the forefront of a lot of our thinking. Plastics – and perhaps more specifically removing plastics where possible – is the hot-topic, and it’s great that Sirane is able to offer this product.”

Sirane’s Earthpouch – developed in conjunction with B&G Products – was a couple of years in development, and Troofoods launched in the new year. Sirane recently acquired B&G Products, which is now part of the Sirane Group.

Peter Ralten, from B&G, said: “Over the last few years food brands and retailers have asked us to come up with an affordable recyclable pouch solution. It’s great news to see the work we have done on this product recognised in such a way.

“Beside the fact that the Earthpouch can be recycled with paper it is also compostable. B&G waited to take a solution to the market that is affordable. We were delighted that Troo decided to pack their fantastic product in the Earthpouch – and we’ve since taken orders from a real variety of companies.

“Recently we sent our first overseas order, to McCambridge in the Irish Republic for a gluten-free porridge oats product, which was closely followed by our first delivery to the USA, where the packaging has been used for health-food supplements.”

The Earthpouch – an industry first – is made from a paper with a 100% plastic free heat-sealable coating which is then formed into a preformed stand-up pouch which provides total food security for dry and moist food products.

Simon Balderson, Sirane MD, added: “We presented the Earthpouch at Packaging Innovations earlier this year at the NEC, Birmingham, and it provoked real excitement, we’ve had many inquiries on the back of it.

“We’re now working with a number of companies, in many different sectors, and I think it’s fair to say Earthpouch will be on a shelf near you very soon… one of the great things about the Earthpouch is it is also cost-effective, often environmentally-friendly packaging comes at a cost, with Earthpouch that’s not the case.”

The Earthpouch is just one of a range of compostable/recyclable products and packaging solutions Sirane has developed over the years – and it has been placed in our Earth Packaging range: compostable; recyclable and sustainable.

We’re already working on enhancing and expanding the Earthpouch range, including higher-barrier pouches, ovenable versions and more – the Earthpouch is not just a product, it’s the start of a range of plastic-free products.

The Earthpouch was recognised earlier this year at the Sustainable Food Awards in Amsterdam, where it finished third in the sustainable packaging category.

Sirane is an innovative food packaging development-to-manufacture company, with expertise in absorbency and material science. Specialisms include bags and pouches, absorbent products, shelf-life extension and dual-ovenable products.

The Resource Efficient Pack of the Year category isn’t the only one in which Sirane will have an interest. B&G Products/Sirane has collaborated with Ultimate Digital and Biomaster on a project called Kids-Ink, which has also been shortlisted.

For more information, contact Jeremy Haydn-Davies on 01952 230055, email jeremy@sirane.com or visit our website which is www.sirane.com

  • Pouches for food packaging - flat and side-gusset pouches

    Read more

  • Susceptor can be made into boxes for crisping products such as paninis in a microwave - Sira-Crisp Boards & Sleeves

    Read more

  • Thinking-Cooking - Sirane's own retail range

    Read more

  • Oven/BBQ cooking bags - Sira-Cook Supreme

    Read more

  • Thermally-insulated bags - Sira-Therm

    Read more

  • Deli-bags for keeping food fresh - Sira-Flex Deli-Bags

    Read more

  • Absorbent pads for wet-cheeses - Dri-Fresh Fresh-Hold

    Read more

  • Absorbent pads for fresh fruit - Dri-Fresh Fresh-Hold

    Read more

  • Absorbent fish/seafood crate liners - Dri-Fresh Sea-Fresh SP

    Read more

  • Multi-compartment microwave steam-cooking bags - Sira-Cook Smart-Release

    Read more

  • NEW: Packs for crisping bacon in the microwave - Sira-Cook Crispy Bacon Packs

    Read more

  • Oven/microwave steam-cooking bags - Sira-Cook Self-Seal

    Read more

  • Absorbent meat pads - Dri-Fresh

    Read more

  • Nylon oven-roasting bags and films - Sira-Cook Siralon

    Read more

  • Dividers for better food presentation - Sira-Form non-ovenable boards

    Read more

  • Absorbent oven-grill liners - Dri-Fresh Fat-Traps

    Read more

  • Pouches for food packaging - retort pouches

    Read more

Sign up for our newsletter

* indicates required
 
Get in touch
1000 characters left

Follow us @SiraneLtd...

    Sirane's divisions - food packaging, medical, horticultural and industrial

    Sirane Ltd. Stafford Park 6, Telford, Shropshire, TF3 3AT. Telephone +44 (0)1952 230055