Christmas made easy - non-stick cooking bag for poultry

AN innovative packaging company has finally solved one of the biggest problems with cooking chicken or turkey – just in time for the Christmas rush.

Cooking poultry in a bag can reduce cooking times significantly, stops the meat drying out and crisps the bird beautifully – but the skin sticks to the bag.

Well not any more. Sirane has finally solved the problem – a bag that won’t normally stick.

Jeremy Haydn-Davies, Sirane’s sales director for food packaging, said: “This is terrific news for the poultry industry and consumers and we anticipate a huge level of interest.

“This is a huge step in the ability to cook chicken or turkey in the oven in a bag. Without a bag it is easy to cook a dry turkey, in a bag the bird is prone to sticking to the bag.

“But we’ve solved this problem. Retailers can sell the bird in our ovenable bag which will leave the customers with a juicy, crisp bird cooked to perfection – and it shouldn’t stick.”

“Not only that, but the cooking time is reduced – great for Christmas dinner.”

Sira-CookTM PA is a unique packaging solution for meat, fish and poultry which allows food to be packed, shipped, retailed and cooked in the same package. The material absorbs the fat released during cooking, ensuring crisp, clean food.

Bags can also be used for chickens and other large joints of meat.

The bags allow the food to be cooked in its own juices for added succulency. The food can be cooked without the need for a baking tray, and the oven remains clean.

Bags can be produced in a variety of sizes – and a retail pack will be also made available, allowing customers to simply buy a pack of bags for use with birds bought separately.

Sirane is an innovative packaging design, development, manufacture and solutions company which specialises in areas including absorbency and ovenable/microwaveable products, compostable packaging, films, boards, pads, and much more.


Packaging Europe - Christmas dinner problems solved with Sirane

Staggering level of interest at US trade show

Sirane's stand at Fresh Summit. Picture: Fresh Plaza

US firms showed a huge appetite for Sirane’s innovative packaging solutions at the recent PMA Fresh Summit trade show held in Anaheim, California.

Shelf-life extending bags and films, cooking bags and absorbent pads all proved to be a huge draw, as potential clients flocked from all across the continent.

The staggering response reinforced Sirane’s belief that the North America market is ready for the level of innovation and expertise that the company can offer.

Simon Balderson, managing director, said: “The response to our Sira-Flex Resolve shelf-life bags was overwhelming. There is simple nothing like it currently on the market.

“A lot of fresh produce is travelling large distances, not only within the US but also from South and Central America, so shelf-life is a massive issue.

“We were surprised to see the markets still use more traditional perforated films and we can offer a whole new level of technology and make a huge difference.”

Cooking bags – still a very new concept in the States – also proved a big attraction.

Jeremy Haydn-Davies, sales director, said: “Customers were attracted by the possibilities that our cooking bags presented them. They could see how selling their produce in a cooking bag with sauce, for example, could add real value.”

Sirane's stand itself attracted a lot of attention - with the focal point two giant flags, the Union Flag and the Stars & Stripes, created entirely from fruit and vegetables. The flags featured plenty of fresh produce, including a lot of berries - and more than 1,000 blueberries.

Berries proved a popular fruit at the show. Fruit pads – particularly for the huge American berry market – attracted a lot of potential interest.

“The pads used widely in the United States don’t extend shelf-life, absorb ethylene or come with anti-fungal options – so there’s a real thirst in the US for this type of technology.

“As a result of PMA we’re going to be pretty busy,” added Jeremy.

PMA Fresh Summit was held at the Anaheim Convention Center, with a record 21,000 people passing through the show. Next year it will be held in New Orleans.

Pictured above, Jeremy Haydn-Davies, Pablo Juste Vela, and right, Simon Balderson at Fresh Summit. Picture: Fresh Plaza


What the press is saying

Packaging Gazette - Sirane: staggering level of interest at US trade show

Fresh Plaza - Sirane sees staggering level of interest at PMA

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    Sirane Ltd. Stafford Park 6, Telford, Shropshire, TF3 3AT. Telephone +44 (0)1952 230055