PROTECTIVE packaging and ready-to-cook packaging solutions for meat and poultry will be the focus from Sirane when the company exhibits at IFFA for the first time next week.
And an absorbent pad which has incorporated anti-microbial technology into the pad, helping to extend the shelf-life of meat and poultry, promises to generate a lot of interest at the show in Frankfurt, Germany which starts on Saturday, May 7 and runs until May 12.
Simon Balderson, Sirane managing director, said: “Our new ABM technology contains a blend of natural bio-flavonoids and organic acids which can be used very effectively to extend the shelf-life of meat and poultry, and remove problem bacteria.
“The combination of flavonoids which are anti-oxidants and anti-microbial, with organic acids including citric acid and ascorbic acids is harmless, as all elements are found naturally within fruit. It is activated by moisture, so only begins to function when needed.
“People have tried, and failed, in the past, to make anti-microbial packaging… but the major difference here is the method of delivery. With the anti-microbial integrated into the pad, and activated only when needed, it gets efficiently to the heart of the problem.”
Sirane manufacturers a range of absorbent pads for meat and poultry, including standard absorbency, odour-absorbency and ovenable absorbent pads.
Jeremy Haydn-Davies, sales director, added: “We offer absorbent pads in a wide range of colours, sizes, and levels of absorbency, and Sirane will tailor the absorbent pad to your requirements, so that you’re not paying for something that you just don’t need.
“We’re also a development company, so we’re constantly looking to help people improve their packaging and solve problems. A few years ago, for example, we introduced a pad which absorbs odours, and solved the problem of confinement odour in Vac-packed meat.
“This lead to significant drops in returns for some customers using this pad, as consumers were no-longer opening the pack and wrongly believing that the meat was off.”
The company also offers a range of cooking solutions, including nylon materials for roasting, oven/microwave steam-cooking bags, BBQ bags, sous-vide and more.
In addition, Sirane can offer many more products for the meat & poultry trade, such as boneguard (including sticky), absorbent crepe (including shaped & folded), ovenable (& also non-ovenable) dividers for trays, and our new range of protective shank caps.
Sirane can be found in Hall 4.1, on Stand H39. If you would like an appointment at the show, email firstname.lastname@example.org