Sirane MD among panel of experts at ‘Brexit breakfast’

SIRANE MD Simon Balderson will be among the panel of experts at a business breakfast aimed at helping local firms in the Telford area understand the post-Brexit impact.

The ‘Brexit Begins for Business in Telford’ event will aim to highlight both the challenges and opportunities presented by Britain’s decision to leave the European Union.

Chaired by Laura Parkinson of Lanyon Bowdler Solicitors, the event offers local businesses the chance to voice opinions, ask questions, and discuss a ‘post-Brexit Britain’.

Simon Balderson, Sirane MD, said: “There’s no getting away from the fact that for many businesses, Brexit is a challenge, possibly the biggest challenge faced in many years.

“But Brexit will also present opportunities for businesses in the region, and hopefully this meeting will also be a positive exploration of what those opportunities will be.

“Brexit is going to happen – indeed by the time of this event parliament may well have triggered Article 50 – and so this event is about making sure everyone is ready.”

Sirane is the European market leader in areas including absorbent food packaging and ovenable / microwaveable packaging materials, shelf-life extension and more. We also have a newly rebranded and distinct medical and healthcare division, Enaris.

As well as exporting worldwide from here in Shropshire, we have additional manufacturing in Guadalajara, Mexico, and Antalya, Turkey, as well as offices / warehousing in South Africa.

The event takes place on Friday, March 31, from 8.30am-1030am in the Swan Room, Lighting Industry Association, Stafford Park 7, Telford, TF3 3BQ. Pre-registration is required.

A complimentary light breakfast and refreshments is provided, and there is no cost.

Sirane's Karl Heggarty among speakers at annual Berry Congress

Karl Heggarty will be among the speakers at Berry Congree

SIRANE will be at the Global Berry Congress in Rotterdam later this month – and Sirane’s Karl Heggarty is among the speakers where he will discuss an innovative packaging system.

Global Berry Congress is the annual gathering of all the major players worldwide in the berry market – and this year it is being held in Rotterdam from March 27th-29th.

Sirane has been working alongside Italian firm Ilip in creating a complete packaging system – Life+ - which was unveiled at Fruit Logistica in Berlin earlier this year.

Karl Heggarty said: “Life+ offers shelf-life extension by combining various elements into one complete solution, including the anti-mist punnet tray, packaging films and absorbency.

“We offer the absorbency, with options including anti-bacterial and ethylene absorbency, both of which can have a positive impact on the shelf-life of soft and delicate fruits.

“I’ll be joining Ilip in discussing what we’ve been working on and the results achieved, and how the correct packaging solution can really make a difference in terms of shelf-life.

“I’ll also be available to answers any questions anyone has on Sirane’s technology – both in terms of Ilip’s Life+ packaging system and our contribution, and in general terms.”

Karl will be speaking on Tuesday, March 28 at 10.45am-11.30am as part of the Tech Talk 1 where he will be joined on stage by Roberto Zanichelli, representing Ilip.

Sirane manufactures a range of fruit packaging solutions, including absorbent pads, cushioned fruit pads, anti-microbial pads and pads with ethylene absorbency.

We also offer a range of shelf-life extending breathable bags and films.

Sirane also opened additional manufacturing recently in Guadalajara, Mexico, in the heart of the country’s berry growing region – meaning growers can worth with a local supplier.

For more information, visit www.sirane.com or email karl.heggarty@sirane.com. Please contact Karl directly if you wish to make an appointment to meet at Berry Congress.

Click here to see the Berry Congress progamme for 2017.

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