Thinking-Cooking – the new retail range from Sirane – will have a stand at the Ludlow Spring Festival on Sunday, May 12th.
Quality steam cooking bags for the oven or microwave, fresh produce bags offering significant shelf-life extension and slow-cooker liners will be among the range on sale.
The Thinking-Cooking range has been developed by Telford-based food packaging development company Sirane Ltd to allow home users to buy innovative cooking products direct, and to allow smaller retailers to easily add value to their sales.
The range features the popular Si-bag Meal-Maker – which has been sold direct to the public for a while – alongside the Baby & Toddler Meal-Pouch, Fat-Trap, Roasting Bags, Potato-Bakers, Shelf-Life Bags, Deli-Bags, and Slow-Cooker Liners.
“This is a first foray for us into the world of food festivals,” said Ruth Mason, sales executive for Thinking-Cooking. “We’re looking forward to what hopefully should be a busy day.
“It will be great to meet customers face-to-face and explain our products.”
All Thinking-Cooking items either reduce cooking times, cleaning times, or the amount of food thrown out, as well as allowing for healthier food in a simple, convenient way.
“Thinking-Cooking has brought to the kitchen table a number of items which will truly make people’s life easier,” said Ruth. “People will wonder how they ever did without.”
“This range of products is about convenience, simplicity, taste and cutting waste. Whether it is cutting energy bills because your oven is on for an hour less, or cutting down on the washing up, Thinking-Cooking has thought about what will help.
“People lead busy lives, but still want good food. Money is tight in many families, so they want food to last. Thinking-Cooking has looked at problems and found solutions.
“They are also healthy solutions, cooking bags for example help significantly with portion control, Fat-Traps will reduce the amount of fat with items such as sausages.
“Steam cooking can also be a requirement for medical reasons, but being able to find a cooking bag that will still leave the user with a tasty meal has not always been easy.
“We’ll also soon be adding a new product to the range – a barbecue bag which allows meat, poultry, seafood or vegetables to be sold with a marinade or sauce in a bag that the customer can throw straight on the barbecue – or in the oven if the weather turns.”
The Si-bag Meal-Maker is an ovenable or microwaveable cooking bag, which seals in all the juices and flavours and allows healthy eating and fast food to be combined. The Baby & Toddler Meal Pouch will similarly allow healthy food to be cooked fast.
Thinking-Cooking Roasting Bags are available for both turkeys and chickens, and will crisp up the bird perfectly, stop it from drying out, and significantly reduce the cooking time.
Fat-Traps can be used on oven-grills to soak up the fat – healthier food and less cleaning – while Slow-Cooker Liners will also cut down on the hated washing-up.
Fresh: Shelf-Life Bags and Fresh: Deli-Bags will offer significant shelf-life extension, with the Shelf-Life Bags – available in two sizes - suitable for all fresh produce.
Ruth added: “Trials of the Shelf-Life Bags in a commercial environment have shown some astonishing results – shelf-life extension of five days or more. So we thought why not sell the bags directly to home-users, so they can put their own fruit or veg in.”
The bags can be used not only for fresh produce but also for prepared vegetables.
Shelf-life extension of more than eight additional days has been achieved with tomatoes, an additional week with cucumbers, and more than two additional weeks with green beans.
You can follow on Twitter @ThinkingCooking and also at facebook.com/ThinkingCooking
The Ludlow Spring Festival is open from 10am-5pm on Sunday, May 12th.