Thinking-Cooking – the new retail range from innovative Shopshire-based food packaging company Sirane – will have a stand at the Ludlow Food Festival on Sunday, September 15th.
Top quality steam cooking bags for the oven or microwave, fresh produce bags offering impressive shelf-life extension and slow-cooker liners will be among the range on sale.
The Thinking-Cooking range has been developed by Telford-based food packaging development company Sirane Ltd to allow home users to buy quality innovative cooking products direct, and to allow smaller retailers to easily add value to their sales.
The range features the popular Si-bag Meal-Maker – which has been sold direct to the public for a while – alongside the Baby & Toddler Meal-Pouch, Fat-Trap, Roasting Bags, Potato-Bakers, Shelf-Life Bags, Deli-Bags, and Slow-Cooker Liners.
“The Ludlow Spring Festival was our first foray into the food festival world, and we found the public were very receptive to our products,” said Jeremy Haydn-Davies, sales director.
“We’re returning for the September Food Festival and are very much looking forward to it.”
All Thinking-Cooking items either reduce cooking times, cleaning times, or the amount of food thrown out, as well as allowing for healthier food in a simple, convenient way.
“Thinking-Cooking has brought to the kitchen table a number of items which will truly make people’s life easier,” said Jeremy. “People will wonder how they ever managed without.”
“This range of products is about convenience, simplicity, taste and cutting waste. Whether it is cutting energy bills because your oven is on for an hour less, or cutting down on the washing up, Thinking-Cooking has thought about what will help.
“People lead busy lives, but still want good food. Money is tight in many families, so they want food to last. Thinking-Cooking has looked at problems and found solutions.
“They are also healthy solutions, cooking bags for example help significantly with portion control, Fat-Traps will reduce the amount of fat with items such as sausages.
“Steam cooking can also be a requirement for medical reasons, but being able to find a cooking bag that will still leave the user with a tasty meal has not always been easy.
“Steam cooking can be just as tasty – if not tastier – than other methods of cooking. With fresh fish, for example, people often don’t know what to do with it. But popping it in a steam cooking bag with a simple sauce, for example, can be the best way to cook it.
“We’ll also soon be adding a new product to the range – a barbecue bag which allows meat, poultry, seafood or vegetables to be sold with a marinade or sauce in a bag that the customer can throw straight on the barbecue – or in the oven if the weather turns.”
Shelf-life bags proved very popular at the Spring Festival, with customers attracted by the potential to make their fruit and vegetables last much longer than before.
“The bags are 100% compostable, 100% natural and 100% effective,” said Jeremy. “Their natural properties will enhance the shelf-life of fruit, vegetables and even herbs.
“Tomatoes can last as much as seven days longer, the same with mushrooms. Green beans have been known to last weeks in these bags. They truly are a remarkable product.”
You can follow on Twitter @ThinkingCooking and also at facebook.com/ThinkingCooking
The Ludlow Food Festival is open from 10am-5pm on Sunday, September 12th.