Focus will be on Sirane at Fruit Focus

 

Sirane's next show, after a busy start to 2012, will be Fruit Focus in Kent on Wednesday, July 25th.

Fruit Focus is one of the UK's biggest fruit-based events - and showcases all aspects of pre-harvest technology, agronomy, machinery and equipment, business information and post-harvest technology through to delivery to the retailer.

Sirane has a number of products perfect for fresh produce transportation and sale, including Dri-Fresh® Resolve® absorbent fruit pads, Dri-Fresh® Fresh-Hold™ fruit pads for enhancing shelf-life and Sira-Flex™ Resolve® - our compostable film for fruit and vegetables which has been in the news recently.

Tests on Sira-Flex™ Resolve® recently revealed extended shelf-life for some fruit and vegetables of between two and five days. Dri-Fresh® Fresh-Hold™ is available with an anti-fungal option (AF) and with ethylene absorbency (EA) or both.

All three items will be on show at Fruit Focus - along with a top secret Sirane development which combines absorbency and cushioning into one pad. Sandra Evans, sales manager for fruit and fresh produce, said: "We can't reveal anything else for the moment, but I can guarantee this new pad will create quite a stir. We expect huge interest."

Fruit Focus takes place at East Malling Research Centre, Kent. For more information, click here

For Sirane, the show follows hot on the heels of the European Seafood Expo in Brussels, Food Ex at the NEC, Birmingham, the CFIA Show in Rennes, the Gulf Food Show in Dubai, the Snack and Sandwich Show in Paris and Fruit Logistica in Berlin in what is proving to be a busy few months for the sales team.

Healthy eating meets fast food with the Si-bag™

 

Innovative food packaging company Sirane has launched the Si-bag™ to market – a cook-in bag which allows all the flavours to be sealed in for simple, tasty cooking.

The Si-bag™ is a cook-in bag designed to be used safely in a conventional oven up to 200 degrees celsius, in a microwave - and even in a freezer for subsequent reheating and eating.

Ian Beardsall, director of product process and development, said: “Simple cooking and straight-to oven or microwave food doesn’t have to sacrifice on flavours.

“The Si-bag™ keeps all the flavours, it allows people to cook quickly and easily with fresh ingredients. Healthy eating and fast food can be combined.”

All the natural flavours of the meat, fish or vegetables are sealed in the bag during cooking, creating a sensational and healthy meal.

The Si-bag™ has been developed by Sirane’s engineers and scientists. It is a bag made from very high temperature resistant film, which combines practicality with simplicity. The meal is sealed in using a fold-over flap and the bag becomes odour and leak-proof.

Simon Balderson, Sirane’s MD, said: “The Si-bag™ is not only perfect for home users wanting to create a simple yet tasty meal, but also for retailers wanting to send customers home with a great tasting meal that can just be popped straight into the oven or microwave.”

Just pop it in the oven to cook... it's that easy! Flavoured butters and glazes can be added. The result is superb tasting, succulent food, cooked in its own juices and added jus.

International packaging design, development and manufacturing company Sirane has unveiled a new website – www.si-bag.com – to back up the product.

Enquiries from potential distributors of the Si-bag™ and retail partners are welcome. Visit www.si-bag.com or call +44 (0)1952 230055 for more information.

WHAT THE PRESS IS SAYING

Packaging Europe - The Si-bag™ - healthy eating meets fast food

Farming News Daily - The Si-bag™ - healthy eating meets fast food

Food and Drink Business - The Si-bag™ - healthy eating meets fast food

Ready Meals Info - Si-bag - the perfect ingredient for convenient tasty fresh food 

Packaging Digest - Cook-in bag

Packaging Gateway - Sirane unveils new cooking bag

Ovens How To - Healthy Eating Meets Fast Food

Packaging Business Review - Sirane launches new cook-in bag

Packaging Gateway - Sirane unveils new cooking bag

Food & Beverage Packaging - Cook-in bag seals in flavour

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