IF ABSORBENCY is what you’re after while visiting IPPE in Atlanta this week, then head for Sirane’s stand and find out what we can bring to the North America market.
IPPE – the International Production & Processing Expo – began in Atlanta, yesterday (January 27th) and runs for three days. The show is an amalgamation of three successful shows, including the former International Poultry Expo and the International Meat Expo.
More than 1,100 exhibitors and an estimated 25,000 visitors make it one of the biggest trade shows dedicated to the meat and poultry sector held anywhere in the world.
Adam Green, president of Sirane North America, and Sirane MD Simon Balderson are among the people on our stand representing Sirane North America at the show.
Simon Balderson said: “As anticipated, absorbency and oven-ready packaging were two of the areas of food packaging that were generating a high level of interest yesterday. These are two areas in which Sirane has a significant level of expertise and can make a difference.
“We have a wide range of absorbent products perfect for meat and poultry packaging, including odour-absorbing pads for meat and poultry and anti-bacterial pads."
Products on show include Dri-Fresh Fresh-Hold OA pads - suitable for packaging many meats, including lamb, pork, gammon, beef & poultry. The pads combine standard absorbency with odour absorbency, and stop customers wrongly believing food is off due to unpleasant smells; food returned to the store can cost the industry millions of pounds a year.
Sirane’s Dri-Fresh® absorbent pads combine easy handling and excellent appearance to provide cost-effective absorption for food packages, particularly for meat, seafood & poultry.
Jeremy Haydn-Davies, sales director, said: “Sirane’s absorbent pads can make a big difference in packed meat, poultry and seafood – the food arrives with the end user in a much better condition, and its on-the-shelf appearance is much more attractive. They can also have a positive effect on shelf-life and help reduce the amount of food wasted.
“These products have made a significant difference to the way many packers and retailers approach meat and poultry packaging in Europe. We’re now keen to share our products, expertise and enthusiasm with new customers across North America.”
“Dri-Fresh® absorbent pads have three key aims – the absorbency must be right for the product, and absorb everything it needs to, and the pad needs to look as attractive as possible. They are also very practical and easy to use for the producer.”
Dri-Fresh® absorbent pads are available in a range of colours, absorption levels, shapes and sizes to suit all applications. Single-sided or double-sided pads are available.
Sirane is an innovative packaging design, development, manufacture and solutions company which specialises in areas including absorbency and ovenable/microwaveable products, compostable packaging, films, boards, absorbent pads, and much more.
Sirane’s stand at IPPE is in Hall B, and is Stand B8378.
For more information on Sirane North America, or to arrange an appointment at the show, contact Adam Green on 1 904 615-7927 or email email@example.com